Use of cookies by UP Training & Development Limited
Our website uses cookies to distinguish you from other users of our website. This helps us to provide you with a good experience when you browse our website and also allows us to improve our site.

Cookies are small text files that we store on your browser or the hard drive of your computer. Cookies contain information that is transferred to your computer’s hard drive. Cookies are widely used in order to make websites work, or work more efficiently, as well as to provide information to the owners of the site.

We use the following cookies:

  • Strictly necessary cookies. These are cookies that are required for the operation of our website. These essential cookies are always enabled because our website won’t work properly without them. You can switch off these cookies in your browser settings but you may then not be able to access all or parts of our website.
  • Analytical or performance cookies. These allow us to recognise and count the number of visitors and to see how visitors move around our website when they are using it. This helps us to improve the way our website works, for example, by ensuring that users are finding what they are looking for easily.
  • Functionality cookies. These are used to recognise you when you return to our website. This enables us to personalise our content for you, greet you by name and remember your preferences (for example, your choice of language or region).
  • Targeting cookies. These cookies record your visit to our website, the pages you have visited and the links you have followed. We will use this information to make our website and the advertising displayed on it more relevant to your interests.

The table below provides more information on the cookies we use and why.

Cookie Title and Name

Purpose (Expiration Time)

Essential or Non-Essential

wp-settings-1

Used to enhance the usability of the website, customise the user’s view of the website interface and provide a more efficient and personalised experience.

Essential

wordpress_sec_

Used to store user authentication details, maintain security and session management.

Essential

wordpress_logged_in_

Used for functionality and to maintain user sessions.

Essential

wp-settings-time-1

Used to customise the user’s view of the website and improve usability.

Essential

wordpress_test_cookie

Used to check whether the user’s web browser is set to allow or reject cookies. Assists with functionality and usability.

Essential

Google Analytics (gtag.js and analytics.js)


_ga

Used to distinguish users by assigning a randomly generated number as a client identifier. It's included in each page request in a site and used to calculate visitor, session, and campaign data for the site's analytics reports. (2 years after the last update).

Non-essential

Google Analytics (gtag.js and analytics.js)

_gid

Used to distinguish users by storing and updating a unique value for each page visited. (24 hours after set / update).

Non-essential

Google Analytics (gtag.js and analytics.js)

_gat

Used to throttle the request rate, limiting the collection of data on high traffic sites. This cookie does not store any user information. (1 minute after set / update).

Non-essential

Google Analytics (gtag.js and analytics.js)

AMP_TOKEN

Contains a token that can be used to retrieve a Client ID from AMP Client ID service. It can also contain other values indicating the user’s opt-out status, a request in progress, or an error in fetching the Client ID. (30 seconds to 1 year).

Non-essential

Google Analytics (gtag.js and analytics.js)

_gac_<property-id>

Contains campaign related information for the user. If you have linked your Google Analytics and Google Ads accounts, Google Ads conversion tags will read this cookie unless you opt-out. (90 days after set / update).

Non-essential

Google Analytics (ga.js)

__utma

Used to distinguish users and sessions. The cookie is set or updated every time data is sent to Google Analytics. (2 years from set/update).

Non-essential

Google Analytics (ga.js)

__utmt

Used to throttle request rate. (10 minutes).

Non-essential

Google Analytics (ga.js)

__utmb

Used to determine new sessions or visits. The cookie is updated every time data is sent to Google Analytics. (30 minutes from set/update).

Non-essential

Google Analytics (ga.js)

__utmc

Historically used in conjunction with __utmb to determine whether the user was in a new session/visit. (End of browser session).

Non-essential

Google Analytics (ga.js)

__utmz

Stores the traffic source or campaign that explains how the user reached your site. The cookie is updated every time data is sent to Google Analytics. (6 months from set/update).

Non-essential

Google Analytics (ga.js)

__utmv

Used to store visitor-level custom variable data. This cookie is created when a developer uses the _setCustomVar method with a visitor level custom variable. (2 years from set/update)

Non-essential

Google Analytics

__Host-3PLSID

Used to maintain the user’s login across different Google services and pages.

Non-essential

Google Analytics

ACCOUNT_CHOOSER

Used to ensure smooth user experience and remember the account a user signs in with.

Non-essential

Google Analytics

__Secure-3PSIDCC

Used for security and authentication purposes and helps with enforcing privacy preferences, facilitating network traffic management and other security features.

Non-essential

Google Analytics

__Secure-1PSIDCC

Used for security purposes and to prevent fraud, ensure proper functioning of related Google services and protect user data from unauthorised access. 

Non-essential

Google Analytics

SIDCC

Used for security purposes to protect user data from unauthorised access. Also used for authentication of users and to provide security features.

Non-essential

Google Analytics

__Secure-3PSIDTS

Used to maintain security and integrity of user sessions.

Non-essential

Google Analytics

__Host-1PLSID

Used to store information about user sessions to ensure authentication and maintain session integrity.

Non-essential

Google Analytics

__Secure-3PAPISID

Used to maintain the functionality and security of Google services. 

Non-essential

Google Analytics

SAPISID

Used to authenticate users and improve user experience.

Non-essential

Google Analytics

APISID

Used to store user session information and improve functionality.

Non-essential

Google Analytics

LSID

Used to authenticate users and store user preferences.

Non-essential

Google Analytics

__Secure-1PAPISID

Used to maintain security and provide personalised user experience.

Non-essential

Google Analytics

SSID

Used to maintain session information for users and improve user experience.

Non-essential

Google Analytics

__Secure-1PSIDTS

Used to enhance security and session integrity.

Non-essential

Google Analytics

SID

Used to securely store user information, authenticate users and provide a personalised and secure experience.

Non-essential

Google Analytics

__Host-GAPS

Used to enhance security and privacy.

Non-essential

Google Analytics

__Secure-3PSID

Used to ensure user security and authentication.

Non-essential

Google Analytics

__Secure-1PSID

Used to ensure security and authentication.

Non-essential

Google Analytics

HSID

Used for security purposes and to protect user data against unauthorised access.

Non-essential

Google Analytics

user_id

Used to maintain user sessions and ensure security and authentication.

Non-essential

Google Analytics

__Secure-ENID

Used to enhance network security and user privacy. 

Non-essential

Google Analytics

NID

Used to store user preferences and information.

Non-essential

Google Analytics

1P_JAR

Used to enable personalisation and security.

Non-essential

Google Analytics

AEC

Used to protect user information and enhance overall security.

Non-essential

Google Analytics

SEARCH_SAMESITE

Used to support cross-site request functionality and enhance security.

Non-essential

Google Analytics

S

Used to support session management, security, user preferences.

Non-essential

How do I change my cookie settings?

You can change your cookie preferences at any time through your browser settings.

To opt out of being tracked by Google Analytics across all websites, visit http://tools.google.com/dlpage/gaoptout.

To find out more about cookies, including how to see what cookies have been set, visit www.allaboutcookies.org

Find out how to manage cookies on popular browsers:

Google Chrome

Microsoft Edge

Mozilla Firefox

Microsoft Internet Explorer

Opera

To find information relating to other browsers, visit the browser developer’s website.

Please note that if you use your browser settings to block all cookies (including essential cookies) you may not be able to access all or parts of our website.

If you have any questions or concerns about our use of cookies, please send us an email at: contact@uperformance.co.uk

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